Our story
We were founded in 2005 to capitalize on the growing amount of data being made available by retailers to CPGs. Our goal: to develop intuitive algorithms that generate actionable insights to help them sell more and lose less using a combination of advanced data analytics and sector expertise.
Thanks to our early successes, we expanded into the wider retail sector. This allowed us to develop ever-more sophisticated models that help retailers worldwide optimize their in-store operations, grow revenue, and reduce losses.
Today, our products help some of the world’s largest retailers and CPGs make data-led operational decisions that, combined, generate hundreds of millions of dollars in profit improvement.